That’s the difference between Navman’s sat nav and nearly 1,000 road maps.
LONDON, July 2007 – If you’ve ever left your mobile phone at home for the day, you’ll surely have found yourself wondering how you ever lived without it. But for millions of motorists there is a more recent and critical addition to the catalogue of essential technology: sat nav. With the holidays fast approaching, GPS pioneer Navman is reminding drivers of the days when dog-eared road atlases and scrappy hand-drawn maps were the norm – and that, if you used paper maps to get as much information as you can find on their Navman N40i sat nav, you’d need to fill your car with almost a thousand road maps... Drivers who have left tattered, sun-bleached maps on the back seat for years at a time, losing pages and becoming steadily out of date, will know there is a better idea...
With more eco-conscious drivers planning on driving to their European holiday destinations this year, the last thing they need to take up precious space in their boot is a heap of heavy and confusing maps.
If you were driving round the UK, France, Germany, Spain, Italy and Benelux this summer and wanted to have as much street level mapping data as can be found on the Navman N40i, you’d need to pack an unbelievable 997 maps! These would approximately:
- Weigh 748kg. That’s equivalent to 234 newborn babies.*
- Stack up to a height of nearly 5m. That’s almost as tall as three Tom Cruises.**
- Cost you £4,487 – that’s 1495 pints of beer at £3 each on the bar patio or 2990 ice creams at £1.50 each on the beach.
- Take up 1.5m³ of space - not leaving a lot of room for clothes and suntan cream.
Wherever you’re travelling to, the Navman will give you calm, clear directions so you arrive cool, calm and on time.
Just think
- No more frustrations when encountering baffling foreign street signs.
- No more wasting time stopping off at tourist offices for a plan of the local plaza, or squandering precious Euros on street maps you might only use for one day.
- No more rummaging for directions under seats as you turn off the Autobahn.
- No more missing traffic light changes and risking the wrath of local drivers as you grapple with locating the right fold in your plan de ville.
- No more wasting precious hours of your holiday as you miss the turn off to that elusive Tuscan medieval town once again.
As well as the detailed European maps (which actually cover 21 European countries in total!), the Navman N40i features a 3.5 inch colour touch screen to give you the best possible view of your journey, as well as pre-loaded safety camera information. The system also features Navman’s unique NavPix technology, which allows you to navigate to pictures – whichever fabulous European cities you’re heading to, log on to the NavPix library at www.navpix.net and download images of fabulous landmarks and tourist attractions straight onto your Navman. Then, simply click on the image in order to be directed straight there. The Navman N40i is sold on the high street for approx £249.
Press Contacts:
For further information, 300 dpi JPEG images or product review samples, please contact: Jane Leah, Kate Baxter or Leonie Martin
Beam Agency, 1 Rosoman Place, Exmouth Market, London EC1R 0JY
T: + 44 (0) 20 7833 9595
Or email at: jane@beamagency.com, kate@beamagency.com or leonie@beamagency.com.
About Navman
Navman, a world leader in the design, manufacture and marketing of global positioning system (GPS) products, has 20 years experience in GPS, and as such is now widely recognized as a pioneer of portable, in-car satellite navigation devices. Navman is a top three vendor of personal navigation devices across Europe* as a result of the brand becoming synonymous with reliability, innovation and simplicity.
Navman started out in New Zealand specialising in marine electronics, and today its award-winning GPS products are now available for cars, boats, commercial fleets and outdoor activities. Navman is a global corporation with offices in the UK, Germany, France, Italy, The Netherlands, Denmark, Switzerland, New Zealand, Australia and Singapore.
NOTES
Calculations are approximate and based on street maps of cities and towns with an:
- Average height of 0.5cm per map.
- Average weight of 75g per map.
- Average dimensions of 12 x 25 x 0.5cm per map.
- Average price of £4.50 per map.
DATA SOURCE
Calculations based on:
Total: 997
* Average weight of a new-born baby is around 3.2kg (7.5lbs)
**Tom Cruise is reported to be 5ft 6in.